Jun 26, 2018 | Best Practices
Why Do We Keep Accepting Failure in B2B Technology Sales? The statistics are sobering and can actually be downright depressing. Well regarded industry analysts keep sharing their research findings on the current state of B2B technology sales…and we’re failing. Badly....
Jun 18, 2018 | Best Practices
I’m often asked how do you build an effective sales playbook. All too often, my company is brought in after the client has spent considerable time and dollars on a failed sales playbook project. Sometimes the client tries to do it themselves. Other times they...
Dec 15, 2017 | Best Practices
I had a breakfast meeting with a prominent Venture Capitalist this morning. Our topic of conversation was the state of technology sales. More specifically, how grossly inefficient the technology sales paradigm really is. And unfortunately, it’s only getting...
Jun 15, 2017 | Uncategorized
I remember it vividly, as if it were just yesterday. It was my worst day in sales. I had been selling software for 5-6 years at that point in my career. Still had a ton to learn and lots of room to grow as a sales professional. But I was feeling pretty good about...
