Mar 29, 2015 | Uncategorized
What is discernment and why is it so important in enterprise sales? According to the Merriam-Webster on-line dictionary discernment “is the quality of being able to grasp and comprehend what is obscure”. My old fashioned paper back version of the...
Mar 29, 2015 | Uncategorized
I’m a marketing automation lover. I’m also a big Marketo fan and a regular user of most of the major tools. I love it. I’m good at it. For those of you who might not know about any such things … they are the latest rage in the world of sales and...
Mar 29, 2015 | Uncategorized
This is a guest blog post by our partners @ Crowded Ocean (http://www.crowdedocean.com/). It’s a marketing truism that you can’t manage what you can’t measure. But, faced with all the challenges of starting a company from scratch, the question is: what do you...
